In the last few years you have probably heard a lot about paraben free beauty products.  So, what’s all the hype about? Why should you care about what’s in your product? The most important investment you have is your health! For nearly 70 years parabens have been added to our daily regimen, its time to understand the negative effects.

Parabens are used to preserve products in order to give the product a longer shelf life. They are the most widely used preservatives in personal care products because they are cheap and widely available. There are different types of parabens like methyl, propyl, butyl and ethyl.  The reason why you should be aware of this is due to the fact that these chemicals can get into your bloodstream through your skin and scalp. This may create hormonal imbalances and increase the amount of estrogen in your body. Your body cannot break down these harmful toxins so when they get into your blood stream your body doesn’t know how to break them down.  There are also studies that have been linked to cancer from the use of  parabens.   Some people experience skin problems due to parabens and toxins in your system. Your skin is the mirror of your internal health so by eliminating the cell damage caused by free radicals we could significantly affect the aging process of the skin. When suffering from any condition you need to always think about what you ingest and what you apply to your skin and body. A thorough investigation may sometimes reveal something that your body is not compatible with.

There are more and more companies that are finding ways to make paraben free products. Kaaral has their line of Purify shampoo and conditioner that meets these standards and the company is in the process of bringing in more styling products that are paraben free as well.  Kaaral Hair Care is manufactured in Italy.  They are continually conscious of the health and well-being of consumers and strive to keep their prices competitive.  We are finding that some European products are more consumer friendly and they tend to produce products that are better quality.  The old saying ” you get what you pay for” is quite relevant in this instance.

It’s understandable that you can’t possibly avoid every single paraben,  but making yourself aware and making better choices may bring you to a life with less toxins.  Many items that don’t have parabens might be a healthier choice and small changes can be made every day to a healthier and better you. Be smart, stay beautiful, and let’s make the world paraben free!