An Autumn Runaway into the 90’s

Have you ever felt the need to escape sometimes? When we are in the same loop week to week and the previous week is a mirror vision of the upcoming 9-5 schedule that is waiting for you it might cross our minds to just escape society. This is where the heart of our style proposal stems from. Some people will leave on a trip or vacation, others might undertake an expedition into the wild or face their fears in order to reset the soul by doing something like sky diving or deep sea scuba diving. Any of these ideas involve a certain action plan that must be completed before a rest can happen. There are some ways to reset the soul that involve no plan of action and no itinerary. Our vision comes from teenagers that are seeking a new way of being and in turn creating the style proposal we have created.

With the help of photographer Vincenzo Cherubino we have created a 2015 autumn style collection which arises from an early 90’s grunge feel with a rebellious attitude. We worked along side fashion stylist Kassi Meslo to put the 90’s wardrobe together and she nailed it! The make-up was provided by the very talented Kelly Parker.  These three friends take the train down memory lane and express themselves in their own individual way. This is our way of exposing the spirit of our collection. Enjoy!

This photo shows the amount of attitude in the collection. From Ksenija's un-done hair to her weathered boots

This photo shows the rebelious attitude in the collection. From Ksenija’s un-done hair to her Betsy Johnson Stomp sparkle boots. She’s rocking vintage Escada jean shorts with shredded black tights and a BH Emporium crop top. Her leopard vest is from Lucynna Jaworski and she’s got Versace clip-on earrings.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Although the collection is rugged, we wanted to show the contrast in textures with Laura. He beautiful curls under her hooded garment.

Although the collection is rugged, we wanted to show the contrast in textures with Laura. Her beautiful curls under her pink lace Linda Lundstrom hoodie and virgin zip mini dress.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Fall Shoot B1

This scene screams 90’s! Our fashion stylist (Kassi Meslo) incorporated some props from the 90’s for some nostalgia. Brandon is wearing BMW original racing pants with a 90’s icon tee with a Moschino sparkle vest and Harry Rosen vintage tuxedo shoes.

 

Laura defenitly defines 90's grunge with a bad ass demeanor. Laura has some of the best natural curls I have ever worked with. I went with more of an "I don't care what my hair looks like" mood with the bandana. A touch of fuchsia in her curls just because these girls can get away with anything on the street.

Laura defenitly defines 90’s grunge with a bad ass demeanor. Laura has some of the best natural curls I have ever worked with. I went with more of an “I don’t care what my hair looks like” mood with the bandana. A touch of fuchsia in her curls just because these girls can get away with anything on the street. She is wearing a Pepe skirt with a 90’s icon tee.They abandoned everything to seek soul reset.

 

Brandon is killing it on the skateboard! He's wearing an original BMW Racer vest with an Evolve and Rebel tee. He is really the only guy I know that can get away with wearing those slick leggings too!

Brandon is killing it on the skateboard! He’s wearing an original BMW Racer vest with an Evolve and Rebel tee. He is really the only guy I know that can get away with wearing those slick leggings too!

 

ALL OF THE CLOTHING USED IS 100% VINTAGE 90'S APPAREL!

Facebook Cover page-90'sMAKEUP PROVIDED BY KELLY PARKER (@mua_by_kelly)

 

Ksenija with phonePHOTOGRAPHY BY VINCENZO CHERUBINO (@vincenzocherubino)

Ksenija tracks

STYLED BY KASSI MESLO AT PARISIAN LAUNDRY BOUTIQUE(@kassimeslo)

group shot





















HAIR STYLED BY YOURS TRULY-BRUNO CHERUBINO (@brunocherubino)

 

 

 

 

2015 Fall Beauty Trends

With summer coming to an end, our trends are changing as fast as the leaves on the trees. Pastels are out in terms of day time shadow and are being replaced with orange hues; neon, apricot, mandarin, bronze and peach! In keeping with that color scheme, blush is the go to product this fall. Make sure you use a blush with enough warm peach and rose pigments to make it look like you just got back from a brisk run. Everyone will ask you how you manage to keep your glow looking so fresh. Since orange is going to be your base color for the lids, everything else this fall tends to be a bit more intense in order to add some definition to your face.

Perfect Lips

Lips this fall are going to counter your eyes which will bring the entire look together! Fashion magazine describes the new lipstick trend as ‘goth’ or ‘gothic’. The colors they suggest are; intense reds, burgundies, plums and blacks. Make sure to use a lip liner close in color to your lipstick shade. Follow with thick black lash extensions to create further definition moving into the eye area. To achieve a dramatic eye this fall encompass the eye with a thick, black liner and smudge along the water line to create a worn look. Using a gel liner for this look will bring added intensity allowing for your eyes to become the key feature of your ensemble.

Gotta Have The Hair

Now that we have the makeup taken care of, we will move right into hairstyles.   If you’d like to avoid the fall wind that tends to ruin hair, you will be on the right track going with a low ponytail. Regardless of how you choose to complete the style, whether it is sleek or messy, as long as it is low you are golden. There are many options for your hair! The first being an intense red; this will pair nicely with a red lip and a dark eye. You can also opt for a warmer brown with a slight transition into blonde. If you are more of a short hair worshipper, the following styles are quick and easy to achieve.

Short Hair Styles

Short hair styles or “chic bobs” are excellent for the muggy year we‘re having. They are easy to maintain and are very low maintenance. You can always change up your long hair with messy French twists, loose waves or pin straight hair. Do you tend to be rushing around with the new school year starting? Place your usual bun with a knot which will allow you to achieve a look that is both messy and kept out of your face. The last hair fashion trend that we can see emerging this fall has to do with the initial way you do your hair; the part!!! Slick and deep side parts are all the rage for this season. Not only does it allow for a little artistic flare but it also allows for that ‘grown out’ look that is becoming ever so popular.

We’re Going Back!

Clothing fashion is turning back the clock…to the 70’s!! High waist pants, short skirts, headbands, medium wedges, faux fur, flounce hems, and carwash pleats are great! Pair these with some feminine, sparkly jewellery, a grey suit and chic black boots and you have a found a fall fashion that is perfect for you! Complete your entire look with a pair of leather gloves and everyone will think you are back in the 70s and “out of sight”.

 

Spring Summer Fashion Trends

Ready for Spring Summer Fashion Trends? In connection to my spring/summer trends 2015 I wanted to feature some fashion to go along with the hair. Now, I do know the basics and the “do nots” about fashion but when it comes to fashion trends I have to guide people to a friend of mine. Kassi Meslo knows the ins and outs along with whats hot for this spring/summer. She has been in the fashion industry for many years and only brings in the best for each season to her boutique. Kassi shares the run down for the people!

THE LOOKS

The spring summer 2015 runway shows proved that fantasy in a garden full of florals and lace have truly come to life. The look is serene, clean and feminine mean. Chanels show case was something of a modern day Alice In Wonderland meets fairy princess at Dolce and Gabbana. Crocheted caps attached with peakaboo viels and baubles galore.

John Galliano

Spring Summer fashion trends by John Gallianos

John Gallianos first show since 2011 for Maison Martin Margiela turned out black and white, kahki tones and detailed black ensembles. If you are in doubt what pieces to add to this seasons wardrobe look no further than the following: Glamorous jumpers, leg slit long dresses, shirtdresses, anything yellow from amber, canary, saffron to marigold. Gingham, black and white, culotte pants, blue and white combos, kimono type trench coats (as seen above). Pops of lavender, head to toe white (as seen for Roberto Cavalli and Balenciaga) , skin toned fabrics and detailing, obi belts (great for whittling the waist). The spring summer fashion trends also include flats, slides and sneakers paired with dresses are also essentials. One shoulder cuts, roomy denim, and if your daring the fancy apron. This is just to sum up the essentials. Now what are you waiting for? Get shopping!

 

@kassimeslo on Instagram

 

 

 

 

 

 

Spring/Summer Hair Trends 2015

Spring seems like its finally here! For all that have been hibernating this winter it’s safe to come out and feel the buzz in the air. The hair trends for spring/summer 2015 are always my favourite due to the countless ways of wearing your hair for every summer occasion. No more worries of hair spray freezing over, no more hoodies turning those soft curls into post metal rock show hair and best of all no more static. Lets get right into it with some proposals on new/reinvented looks from the best designers and hair colours from industry influencers!

Roses and Ponies

As I have mentioned in the last couple of years the bohemian free spirited look is still going strong. This includes braids, messy up-do’s, pony tails and anything that looks lively. Dolce & Gabbana presents a red rose in a knotted low bun.

D&G Rose Style

D&G Rose Style

This is perfect for most evenings out and gives a great asymmetrical look. Stella McCartney and Gucci are showing low pony’s with colour matching elastics. You can spice things up by adding a few crimped pieces in to give the look an accented texture. This is great for sleek and tidy looks during cocktail hour! Alexander Wang’s show took the cake for me with the slick ombré pony. The wet looks have been coming into the modern world a little bit at a time since Prada and Armani starting pushing them. This will give the proposal an extra nudge since it involves the ombre craze.

Alexander Wang Ombre Pony

Alexander Wang Ombré Pony

Numero Uno

Givenchy shows that the full fringe is out and presents choppy swept back bangs. This is a great way to bring out your eyes. To find out if you will suite the fringe I make sure that my clients’ forehead is about three fingers wide from the start of the eyebrow to the start of your hairline. This is ideal because you don’t want to create a fringe on a small forehead because it can look too square like.

Chopped Bangs at Givenchy

Chopped Bangs at Givenchy

I think that the spring/summer hair trends 2015 will open up in the city streets in one big wave. There are so many ways that we can create our own individuality with variations of these looks and in turn, give us that uplift we are looking for. These styles are all accomplishable but what sets them apart from the others are the condition and health of your hair. Our new Kashmir Karetin line is the hottest hair product on the market for heathy hair. The leave in conditioner mask named “The 1” is the pinnacle of healthier hair. The 1 repairs and restores dry and damaged hair while treating split ends. You can spray the cream through your ends after you towel dry it and comb through. Style and spray through your ends to protect your hair from the elements during the day.

Kashmir One Treatment

Kashmir One Treatment

Sombre Ombre!

To put a seal on our Spring/Summer trends for 2015 we need to formally introduce the sombre. Yes, you guessed it; a sombré is a “soft ombré”. Just like the ombré technique the hair is fading from dark roots to lighter ends. Although, with the sombre the fading is very natural looking and the roots to ends hair is usually only a difference of a couple shades. This is such an ideal style for lower maintenance. If you are a person that likes to keep your hair changing every few months then you can always give the look a darker or lighter feel by coming in for a quick toner. Ombré’s and sombre’s are defined as the icon of the whole soft beach wave trend. Just like I said in our last trend proposal, they are definitely here to stay. Feel free to bring in photos so we can narrow in on what is the best style for you, or just look through our iPad for lots more hair styles.

blonde sombre

Blonde Sombré

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Hair Trends for Spring/Summer 2014

I’m sure everyone is ready to reduce the layers of clothing weighing us down from the long winter; fret not, it’s time to bring in the summer flavours. We all know that the way we dress begins with our hair and this season is no exception. The high end designers play a big role in how the hair is conjoined with the clothing presented on the runway.

Joseph Alturazza Knows What Women Want

Altuzarra is a designer that I wanted to mention quickly; he has been proving himself quite often in recent years. One of Joseph Alturazza’s goals is to make the sophisticated modern women feel seductive, strong and confident. This description of his modern women is perfect for the low ponytail because it gives enough confidence to sweep across the boardroom as she walks in. The low pony is such a quick and easy style to perform, even from home, you will be able to master it in no time (if you haven’t been doing this already!) Comb all of your hair back towards the nape of your neck while not worrying about the wispy strands that will fall, this will aid in providing a youthful look to the low pony. Wiggle the pony from left to right before securing it at the nape to create a soft finish. Secure with a hair elastic and spray with Brilliante Glossing Spray from Kaaral. Its as simple as that!

The “Trend Cycle”

Trends tend to blossom every season for many different reasons. The inspiration for new trends can come from art, designer clothing, architecture, environmental movement, fashion week, celebrities and many more! I have my own philosophy on the “Trend Cycle”. I believe that the cycle begins from one of the outlets I’ve mentioned. Once someone with a great representation of style (editorial hairstylists, platform hairstylists, creative directors,..etc) proposes these trends through their work, people will start seeing them in the magazines and streets of larger european cities. There is quite a long process for these proposals to get across the pond to North america. If they do, it’s usually because a celebrity starts rocking a new style presented to them by their hairdresser/image consultant. The last part of the “Trend Cycle” involves the general public being exposed to any form of media or browsing through the magazines and deciding on a new style to take on. My favourite outlet to gather inspiration for use with clients is Pinterest.

 Waves For Days

The aforementioned trends evolve from season to season. The natural ombre is still going strong and its decline is not foreseen anytime soon. Additionally, the long, lazy beach /wave is still quite popular going into SS14, although we do respectively think it has lasted a bit too long for its time and we hope to find the new, hot style very soon. As the waves continue, there are still impressions ready to be made with these waved designs:

Alberta Ferreti photo

Alberta Ferreti shows messi braids mixed in with some waves. Easy and fun!

 

For more of a wild mood, tighten those curls up and add volume with  a strong hairspray (Accessorizing the look with a pin adds a nice touch.

For more of a wild mood, tighten those curls up and add volume with a strong hairspray (Luminous Hairspray). Accessorizing the look with a pin adds a nice touch.

Creatures of the Wind 2014  by Jennifer Weatherhead Harrington showed an asymmetrical look. All you have to do is wave your hair and pull it into a pony tail and pull out one of the side sections in the front

Creatures of the Wind 2014 by Jennifer Weatherhead Harrington showed an asymmetrical look. All you have to do is wave your hair and pull it into a pony tail and pull out one of the side sections in the front

The bohemian vibe is still being rocked! Try crimping the top sections for a contrast in textures

The bohemian vibe is still being rocked! Try crimping the top sections for a contrast in textures