An Autumn Runaway into the 90’s

Have you ever felt the need to escape sometimes? When we are in the same loop week to week and the previous week is a mirror vision of the upcoming 9-5 schedule that is waiting for you it might cross our minds to just escape society. This is where the heart of our style proposal stems from. Some people will leave on a trip or vacation, others might undertake an expedition into the wild or face their fears in order to reset the soul by doing something like sky diving or deep sea scuba diving. Any of these ideas involve a certain action plan that must be completed before a rest can happen. There are some ways to reset the soul that involve no plan of action and no itinerary. Our vision comes from teenagers that are seeking a new way of being and in turn creating the style proposal we have created.

With the help of photographer Vincenzo Cherubino we have created a 2015 autumn style collection which arises from an early 90’s grunge feel with a rebellious attitude. We worked along side fashion stylist Kassi Meslo to put the 90’s wardrobe together and she nailed it! The make-up was provided by the very talented Kelly Parker.  These three friends take the train down memory lane and express themselves in their own individual way. This is our way of exposing the spirit of our collection. Enjoy!

This photo shows the amount of attitude in the collection. From Ksenija's un-done hair to her weathered boots

This photo shows the rebelious attitude in the collection. From Ksenija’s un-done hair to her Betsy Johnson Stomp sparkle boots. She’s rocking vintage Escada jean shorts with shredded black tights and a BH Emporium crop top. Her leopard vest is from Lucynna Jaworski and she’s got Versace clip-on earrings.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Although the collection is rugged, we wanted to show the contrast in textures with Laura. He beautiful curls under her hooded garment.

Although the collection is rugged, we wanted to show the contrast in textures with Laura. Her beautiful curls under her pink lace Linda Lundstrom hoodie and virgin zip mini dress.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Fall Shoot B1

This scene screams 90’s! Our fashion stylist (Kassi Meslo) incorporated some props from the 90’s for some nostalgia. Brandon is wearing BMW original racing pants with a 90’s icon tee with a Moschino sparkle vest and Harry Rosen vintage tuxedo shoes.

 

Laura defenitly defines 90's grunge with a bad ass demeanor. Laura has some of the best natural curls I have ever worked with. I went with more of an "I don't care what my hair looks like" mood with the bandana. A touch of fuchsia in her curls just because these girls can get away with anything on the street.

Laura defenitly defines 90’s grunge with a bad ass demeanor. Laura has some of the best natural curls I have ever worked with. I went with more of an “I don’t care what my hair looks like” mood with the bandana. A touch of fuchsia in her curls just because these girls can get away with anything on the street. She is wearing a Pepe skirt with a 90’s icon tee.They abandoned everything to seek soul reset.

 

Brandon is killing it on the skateboard! He's wearing an original BMW Racer vest with an Evolve and Rebel tee. He is really the only guy I know that can get away with wearing those slick leggings too!

Brandon is killing it on the skateboard! He’s wearing an original BMW Racer vest with an Evolve and Rebel tee. He is really the only guy I know that can get away with wearing those slick leggings too!

 

ALL OF THE CLOTHING USED IS 100% VINTAGE 90'S APPAREL!

Facebook Cover page-90'sMAKEUP PROVIDED BY KELLY PARKER (@mua_by_kelly)

 

Ksenija with phonePHOTOGRAPHY BY VINCENZO CHERUBINO (@vincenzocherubino)

Ksenija tracks

STYLED BY KASSI MESLO AT PARISIAN LAUNDRY BOUTIQUE(@kassimeslo)

group shot





















HAIR STYLED BY YOURS TRULY-BRUNO CHERUBINO (@brunocherubino)

 

 

 

 

Spring/Summer Hair Trends 2015

Spring seems like its finally here! For all that have been hibernating this winter it’s safe to come out and feel the buzz in the air. The hair trends for spring/summer 2015 are always my favourite due to the countless ways of wearing your hair for every summer occasion. No more worries of hair spray freezing over, no more hoodies turning those soft curls into post metal rock show hair and best of all no more static. Lets get right into it with some proposals on new/reinvented looks from the best designers and hair colours from industry influencers!

Roses and Ponies

As I have mentioned in the last couple of years the bohemian free spirited look is still going strong. This includes braids, messy up-do’s, pony tails and anything that looks lively. Dolce & Gabbana presents a red rose in a knotted low bun.

D&G Rose Style

D&G Rose Style

This is perfect for most evenings out and gives a great asymmetrical look. Stella McCartney and Gucci are showing low pony’s with colour matching elastics. You can spice things up by adding a few crimped pieces in to give the look an accented texture. This is great for sleek and tidy looks during cocktail hour! Alexander Wang’s show took the cake for me with the slick ombré pony. The wet looks have been coming into the modern world a little bit at a time since Prada and Armani starting pushing them. This will give the proposal an extra nudge since it involves the ombre craze.

Alexander Wang Ombre Pony

Alexander Wang Ombré Pony

Numero Uno

Givenchy shows that the full fringe is out and presents choppy swept back bangs. This is a great way to bring out your eyes. To find out if you will suite the fringe I make sure that my clients’ forehead is about three fingers wide from the start of the eyebrow to the start of your hairline. This is ideal because you don’t want to create a fringe on a small forehead because it can look too square like.

Chopped Bangs at Givenchy

Chopped Bangs at Givenchy

I think that the spring/summer hair trends 2015 will open up in the city streets in one big wave. There are so many ways that we can create our own individuality with variations of these looks and in turn, give us that uplift we are looking for. These styles are all accomplishable but what sets them apart from the others are the condition and health of your hair. Our new Kashmir Karetin line is the hottest hair product on the market for heathy hair. The leave in conditioner mask named “The 1” is the pinnacle of healthier hair. The 1 repairs and restores dry and damaged hair while treating split ends. You can spray the cream through your ends after you towel dry it and comb through. Style and spray through your ends to protect your hair from the elements during the day.

Kashmir One Treatment

Kashmir One Treatment

Sombre Ombre!

To put a seal on our Spring/Summer trends for 2015 we need to formally introduce the sombre. Yes, you guessed it; a sombré is a “soft ombré”. Just like the ombré technique the hair is fading from dark roots to lighter ends. Although, with the sombre the fading is very natural looking and the roots to ends hair is usually only a difference of a couple shades. This is such an ideal style for lower maintenance. If you are a person that likes to keep your hair changing every few months then you can always give the look a darker or lighter feel by coming in for a quick toner. Ombré’s and sombre’s are defined as the icon of the whole soft beach wave trend. Just like I said in our last trend proposal, they are definitely here to stay. Feel free to bring in photos so we can narrow in on what is the best style for you, or just look through our iPad for lots more hair styles.

blonde sombre

Blonde Sombré

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Hair Trends for Spring/Summer 2014

I’m sure everyone is ready to reduce the layers of clothing weighing us down from the long winter; fret not, it’s time to bring in the summer flavours. We all know that the way we dress begins with our hair and this season is no exception. The high end designers play a big role in how the hair is conjoined with the clothing presented on the runway.

Joseph Alturazza Knows What Women Want

Altuzarra is a designer that I wanted to mention quickly; he has been proving himself quite often in recent years. One of Joseph Alturazza’s goals is to make the sophisticated modern women feel seductive, strong and confident. This description of his modern women is perfect for the low ponytail because it gives enough confidence to sweep across the boardroom as she walks in. The low pony is such a quick and easy style to perform, even from home, you will be able to master it in no time (if you haven’t been doing this already!) Comb all of your hair back towards the nape of your neck while not worrying about the wispy strands that will fall, this will aid in providing a youthful look to the low pony. Wiggle the pony from left to right before securing it at the nape to create a soft finish. Secure with a hair elastic and spray with Brilliante Glossing Spray from Kaaral. Its as simple as that!

The “Trend Cycle”

Trends tend to blossom every season for many different reasons. The inspiration for new trends can come from art, designer clothing, architecture, environmental movement, fashion week, celebrities and many more! I have my own philosophy on the “Trend Cycle”. I believe that the cycle begins from one of the outlets I’ve mentioned. Once someone with a great representation of style (editorial hairstylists, platform hairstylists, creative directors,..etc) proposes these trends through their work, people will start seeing them in the magazines and streets of larger european cities. There is quite a long process for these proposals to get across the pond to North america. If they do, it’s usually because a celebrity starts rocking a new style presented to them by their hairdresser/image consultant. The last part of the “Trend Cycle” involves the general public being exposed to any form of media or browsing through the magazines and deciding on a new style to take on. My favourite outlet to gather inspiration for use with clients is Pinterest.

 Waves For Days

The aforementioned trends evolve from season to season. The natural ombre is still going strong and its decline is not foreseen anytime soon. Additionally, the long, lazy beach /wave is still quite popular going into SS14, although we do respectively think it has lasted a bit too long for its time and we hope to find the new, hot style very soon. As the waves continue, there are still impressions ready to be made with these waved designs:

Alberta Ferreti photo

Alberta Ferreti shows messi braids mixed in with some waves. Easy and fun!

 

For more of a wild mood, tighten those curls up and add volume with  a strong hairspray (Accessorizing the look with a pin adds a nice touch.

For more of a wild mood, tighten those curls up and add volume with a strong hairspray (Luminous Hairspray). Accessorizing the look with a pin adds a nice touch.

Creatures of the Wind 2014  by Jennifer Weatherhead Harrington showed an asymmetrical look. All you have to do is wave your hair and pull it into a pony tail and pull out one of the side sections in the front

Creatures of the Wind 2014 by Jennifer Weatherhead Harrington showed an asymmetrical look. All you have to do is wave your hair and pull it into a pony tail and pull out one of the side sections in the front

The bohemian vibe is still being rocked! Try crimping the top sections for a contrast in textures

The bohemian vibe is still being rocked! Try crimping the top sections for a contrast in textures

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Winter Trends Turn Heads at Paris Fashion Week

 As we all know, the looks that the best fashion designers are showing on the runway will always be paired with the latest trends in women’s and men’s hairstyles. One of the best times to keep your eyes peeled for this is during Paris Fashion week. I was lucky enough be in Paris for the Mondial Coiffure Beauté (Paris Hair Show) at the beginning of this annual affair with Pino our artistic director. Since we definitely felt a buzz in the air, I wanted to look into what was really going on with hair and fashion in Europe. One of the big trends for fall/winter this year is skirts paired with sweaters. Designers like Nina Ricci, Bottega Veneta and Ralph Lauren all sported these different combinations of textures. The hair varied from each designer but what we saw were very simple looks. Nina Ricci showed loose ponytails that were tied back with a black ribbon. They were styled mainly with a center part to create a small amount of volume around the crown, and the looks were very smooth with long layers. This is a soft feminine look that is easily wearable for all age groups.

Nina Ricci swept ponytail

Nina Ricci swept ponytail

 

Bottega Veneta pays tribute to German actors Hedy Lamarr and Marlene Dietrich with this fall/winter collection. Hairstylist Guido introduced a modern take on this inspiration: “I kept thinking of Jodie Foster in Taxi Driver–disco hair, shoulder pads, power dresses. The 1940’s and the 70’s get interchanged.” He wanted to create a cloud of curls that was going to show off the silhouette of exaggerated collars and high necks. Guido made a detailed hair part that was right above the models’ highest point of the eyebrow. The part was combed over which followed an explosion of frizzy curls on both sides…definitely not an everyday look for the office.

As we look over to Ralph Lauren, Guido from Redken says that 90% of the models are in hats because of the designers’ idea of the American classic beauty this winter. The other 10% are showing an un-done pony tail with a small section of hair wrapped around the elastic. This is definitely a quick and easy look for the office!

This winter gives us a lot of ideas to play with (some of them easier than others). Possibly the hardest look to translate into everyday life was from Prada. In their display the hair was in tangled wet-looking waves with dark roots; similar to an ombré. To re-create this out-of-the-shower proposal, all you need to do is scrunch a wet-look gel (such as Moroccanoil Styling Gel) through your damp to wet hair and twist the ends with your fingers. This style was one of the most popular looks in Milan’s fashion week in September.

Check out some of the pictures below for all of the new styles for the season!

Hair Extensions

Hair extensions can be the most natural looking. Silk tresses and long luscious waves can be summed up as soft, sexy and irresistible. Truly, your hair can be “a woman’s glory”. Why is good hair such and important aspect of a woman’s appearance? Self-worth, social acceptance and beauty all seem to be tied into every woman’s hair. What can you do with your hair, you may ask? You can tie it, you can braid it, color it, perm it, wave it, curl it and of course straighten it.
As of recent, you can also add volume, add length and add different colors. We are talking about hair extensions. In North America, we often look at celebrities for hair trends and what we observe is mostly long beautiful shiny hair. Interestingly enough, Europeans watch the fashion runways for hair trends and direction.
So, for those of us who want glamorous and sexy hair…what do we do to get it? Its not as difficult as you may think.

Great Lengths

Since there are so many extension techniques available out there we decided to talk about the best system available; Great Lengths. When you talk about having hair extensions in for up to 6 months then we assume that you would want the best quality. Great Lengths hair extensions will give you the most manageable and ease of styling. Some clients find the extensions are easier than their own hair to work with. The style lasts longer because of the quality of the hair.

Getting Inside the Hair

Hair extensions from Great Lengths are made from 100% Indian virgin hair with natural texture. Great Lengths utilizes only “remy” hair which means that the cuticle layers are all facing the same direction from root to end and, therefore, do not tangle. This also ensures that the extensions behave exactly like your own hair, blending in superbly with yours and looking super natural! The polymer bond mimics the human hairs’ molecular structure acting like a glue. This method utilizes heat to soften the bond so the bond can be moulded to the group of natural strands that the bond is attaching to. Therefore, this method is virtually impossible to detach from your hair. It is also great for growing out an existing style or to create an entire new look instantly! Add highlights or blocks of color without having to bleach or damage your own hair as well!

Maintenance

To maintain a consistent service for the client, Great Lengths makes sure that the extensions are only done by fully licensed hair stylists who have completed the certification program and that the salons are approved to keep it a professional company. Meaning no “basement salon” can offer this system. If your dream has been to have long luscious locks or beautiful volume and shine, come in for a consultation and have this dream become a reality.